Thursday, November 26, 2009

Positioning for Global Expansion

The Next Global Economic Upswing!
Taking advantage of the worlds' largest market
 
The Dow Jones has gone above the psychological 10,000 points. Wall Street is back in business. The time has come to position yourself to take advantage of the the worlds' largest market - North America.

Businesses need to identify ways for cost effective market entry. The consumer is looking at value for money. This means marketing strategies must deploy funds more effectively to make every dollar count in promotions and awareness campaigns that convert into sales. 

A strategic entry point into North America is the city of Winnipeg in Canada. Utilizing the web  for market information is a cost effective way of researching a market. For example you can click on a website such as http://www.downtownwinnipegbiz.com/home/business/quick_contacts/ for links to information. However, you may end up with an avalanche of information that results in information overload. A business knowledge coach can help you make sense of this information and help you focus only on the information necessary to prepare your business and marketing plan and strategy. 

Identifying and understanding a market is crucial to business success in the coming economic upswing.

Cutting back on operational expenses while seeking new market opportunities is the challenge in this global economic slow down. The economies of India and China are growing . There is an increasing consumer market in these two countries. But, the fact remains that North America still has the largest consumer base in the world.

Establishing a North American presence whether in Canada or the United States can position your company for future expansion throughout North America. 

Today's global reality is, worldwide business connection through the worldwide web or internet remains one of the most cost effective ways for expanding market share and growing a business. An internet presence is now an essential marketing tool. 

With the advent of mobile internet access, decision makers can and do access information on products and services through that mobile device held in the palm of their hand. 

Business leaders will increasing "fly" to their destination in a split second using  their mobile  phones. The time has come to get connected through "web-lite" virtual business centres  that provide information on markets with knowledge advisers who help you understand the potential of the Asia Pacific economy that links South and East Asian markets with North American markets. 

Siddha Param
http://worldwidebusinessconnection.com/events.htm